Beautyrest has long been at the forefront of creating the best and most comfortable beds. That said, they now find themselves in a unique situation where it is hard for customers to determine which mattress is right for them. Our solution? Let’s make a mattress selector that avoids bombarding the customer up-front with a slew of features they may not understand, and rather get down to the specifics of how they will use the mattress and work our way backward.
Mixed with some of our best animations to date, and crafted with a playfulness in how we approach sleep needs, the result is the Beautyrest Mattress Selector we’ve all wanted without knowing we did.